Radio 254 was the first radio station to ever play 100% Kenyan music. The station is available via several different options. You can listen to Radio 254 by visiting its website www.254.radio Radio 254 is also available via the Android and IOS stores for those looking to download the Radio 254 mobile application. Outside of the website and mobile application, Radio 254 is also available to over 1000 online radio directories that allow listeners to listen from TuneIn, Radio Garden, Apple Music, and many more. Considering the market that we exist in and the large number of people still living without smartphones. You can also listen to Radio 254 using our call-to-listen number which allows you to listen to Radio 254 by calling a number from any device. These initiatives have contributed to making Radio 254, The number 1 online radio station in Kenya. Since 2020, The station has had over 30 million listeners tune in to the station.
Radio 254 opened its first Radio studio in April 2021 which allowed to station to start airing live shows and interviews which began the station’s mix of live and playlist programming. Radio 254 would have live shows from 6 am to 10 pm and then have a playlist air from 10 pm to 6 am. The goal was to ensure that whatever time you tuned in to Radio 254, you would get to experience the finest Kenyan music and content. After over two years of live shows, in 2023 we decided to have a 24-Hour Marathon to showcase what Radio 254 is all about which is 24/7 Kenyan music. So, from midnight to midnight we curated all of the radio shows on Radio 254 including the Saturday and Sunday shows into 3-hour shows back to back for 24 hours. The 24-Hour Marathon was live on Facebook, Twitter, Instagram, TikTok, YouTube, 254.radio & Twitch. In total over 289,000 people watched the 24-Hour Marathon and got to experience what we do every day on Radio 254 which is to promote and showcase Kenyan music to the world via the internet. We realize that so many people still don’t know about us and what we do so we have to keep putting ourselves out there and telling the millions that don’t know about us who we are. We are Radio 254, The Home of Kenyan Music. Playing 100% Kenyan Music & Content 24/7.
One week to the second edition of Open Mic 254, we realized we had to make a very critical decision. We realized we would not be able to recover the money invested into the event and needed to decide whether to have the event or cancel it. For the event to happen 100,000 was needed which meant 1000 ticket sales. So, we took the risk of lowering ticket prices for […]
