Why Albums & EP’s are Important for an Artists Brand by Tonny Audi

‎Albums, Eps, or mixtapes are really important for artists’ brands. Having a good catalog as an artist makes your brand attract deals. ‎But 1st of all what’s the difference between an album, a mixtape, and an EP?

‎An Album is a full-length collection of songs (Long Play) while an EP is a shorter version containing fewer tracks than an album but more than a single, A mixtape on the other hand is a compilation of songs and can be shorter or longer than an EP with less focus on a cohesive sound or theme.

‎‎Most Kenyan artists are going the album way which is a plus to their brands. Octopizzo and King Kaka are probably some of the artists with alot of albums and mixtapes with international endorsements on their brands.

‎‎Wakadinali is going that way as they have always dropped albums every year, albums are not just important for your brand but are also a good music business way to earn as an artist.

‎‎Albums attract streams and views, and with this modern era of Digital Streaming Platforms, it’s a good way of earning.

‎Most Kenyan artists release albums but don’t go Tour,Bien has been going on tour and other artists should learn from him. Album tours is another way of earning and connecting with fans.

‎We are waiting for a lot of albums to drop and we are always here to support.