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    RADIO 254 Playing 100% Kenyan Content 24/7

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Article

Why Radio Stations Can’t Hire You & What You Should Do

The truth is that it’s not that radio stations don’t want to hire you; it's that they cannot afford to hire you. Radio has never been a low-budget business. When the COVID–19 pandemic happened, less advertising budgets were allocated to radio and more allocated to digital advertising. It is amazing to see that most of the major podcasts in the 254 have advertising. With less advertising on the radio, radio stations are being forced to downsize and even let go […]

todayFebruary 21, 2025 42 7

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Article

Who is Kenyan Trumpeter Mackinlay Mutsembi?

Kenyan Trumpeter Mackinlay Mutsembi attempted to set a Guinness World Record for the longest trumpet performance in Nairobi, Kenya, on January 31, 2025. The attempt was to play continuously for 24 hours, which Mackinlay managed to complete. Mackinlay Mutsembi is known as the African Trumpeter. His Guinness World Record attempt was inspired by Mutsembi’s previous 12-hour performance at Geco Cafe in Nairobi. For his Guinness world Record Attempt, Mackinlay returned to Geco Cafe in Nairobi this time with the goal […]

todayFebruary 21, 2025 34 1

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Article

Why Beef Is Great for the Music Business

We at Radio 254 do not advocate or promote violence of any kind but by looking at the success Kendrick Lamar had last year culminating in 5 Grammy wins and a Superbowl performance, you cannot help but think about all the perks that winning a rap beef especially if you also get to have the bragging rights. Don’t know what I am talking about? Let me bring things back home a little. Did you even know who TNT was before […]

todayFebruary 19, 2025 29 4

Tetu Shani
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Article

Where is Tetu Shani?

Sometimes, I wonder, "Where did Tetu Shani go?” I had the amazing privilege of knowing and meeting him when he walked into Radio 254’s studios in 2021. The truth is that at the time, I had never heard any of his music but remember seeing his red car in a Junior Nyong’o music video, so it was cool to see it parked outside the studio. One day, I will tell the story of how Blinky Bill hit my bike, but […]

todayFebruary 19, 2025 86 8

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Article

The Art of Sampling and Its Rise in the Kenyan Music Industry

Sampling in music is using a portion of an existing recording in the production of a new song. The sampled material can be a rhythm, melody, beat, vocals, or speech. Most Kenyans became aware of sampling as an art form when the arbantone genre began to be popular. Arbantone became a popular genre in Kenyan music between 2023 and 2024, with producer Sound Kraft and his Like a Boss records record label responsible for releasing the biggest artists and hits […]

todayFebruary 18, 2025 28 6

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Article

How did Diamond Platnumz become the biggest artist in Kenya?

There is no denying that Diamond Platnumz is the biggest artist in and from East Africa. To say that Diamond is the biggest artist in Tanzania or Kenya would be an understatement. You can play or book Diamond Platnumz at an event in any part of Kenya, and you are guaranteed that people will be willing to pay money to see him perform and know the lyrics to his songs word for word. Diamond is not a superstar; he is […]

todayFebruary 16, 2025 181 6 3

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Article

The Diversity of Genres in Kenyan Music

There is no denying that in 2025 Gengetone is back! However, there are questions on everyone’s mind: will it last and where had it gone? In the last month, we have received new releases from breakout Gengetone groups Ochungulo Family and Boondocks Gang. We now wait to see whether the comeback will be long or short-lived, with many people’s prayers answered by the comeback of Gengetone. In 2020, as the world seemed to be falling apart, out of Eastlands Nairobi, […]

todayFebruary 14, 2025 51 4

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Can Kenyan Music Be as Big as Afrobeats or Afro-Fusion?

There is no denying the global reach and impact that Afrobeats and Afro-fusion have in the global music industry. It is no longer shocking to hear African music playing as you walk down the streets of New York, London, Dubai, Amsterdam, and even Beijing. As a result of the internet, African music is not just limited to Africa or its specific country of origin but is available to anyone with an internet connection across the globe. At Radio 254, our […]

todayFebruary 13, 2025 33 4

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Article

What Is the Value of A Stream?

With music streaming becoming the biggest medium by which people listen to music today, it is interesting that nobody could give you a definitive number if you asked them what the value of a stream is. Although music streaming has made listening to music more convenient, millions of artists and producers who rely on revenue from streaming to earn a living are still unable to make a decent living from streaming and are forced to find other alternatives to make […]

todayFebruary 12, 2025 33 6 3

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